How 360/VR Strengthens the Audience-Brand Relationship?

Blend Media, the world's leading provider in distributing, producing and curating 360˚ content, will be hosting a panel debate with insights on how 360°/VR can improve the audience-brand relationship. The panel discussion will focus on discussing how to maximise ROI from 360° campaigns, best practices for pitching 360° projects to the clients who have never experimented with immersive content, and the state of 360°/VR in the APAC region.

https://blend.media/

Panel Moderated by:

Alicja Wasilewska Blend Media


https://blend.media/

Business development manager at Blend Media the world’s leading provider for Brands and Publishers looking to benefit from the deeper audience engagement that immersive content offers.

Panelists:

Nathalie Mathé UTURN VR


http://nathaliemathe.com/

Nathalie Mathe is an award winning Virtual Reality creator and animation and documentary shorts director. She runs NativeVR, a VR studio crafting unique experiences, in which she created and produced UTURN, an interactive 360 comedy examining gender inequalities in the tech industry. Over the past four years she contributed to over 35 cinematic Virtual Reality…


Galit Ariel Wondarlands


http://wondarlands.com

Galit Ariel is a transdisciplinary creative and strategic thinker, who is passionate about a future that will integrate technology into our everyday lives, but not control it. As a thought leader in Augmented Reality and a self-proclaimed ‘digital hippie’ Galit’s book ‘Augmenting Alice - The Future of Identity, Experience and Reality’ [July 2017] explores the…


Al Caudullo 360 VR Voice


http://www.360vrvoice.com

Al Caudullo, has been delivering award-winning compelling productions spanning the globe. Exotic destinations blended with unique cultural experiences give viewers an experience like no other. From vibrant American cities like San Francisco and Las Vegas to the isolated mountains of Mongolia. From ancient civilizations of Cambodia and Myanmar to the lush resorts of Southeast Asia…


Chris Murray AX-ON


https://www.ax-on.co.jp/en/

Chris is currently a Director in the Innovation Department at AX-ON. Chris has been in the creative industry for over 10 years working in a variety of roles including editor, director and producer. Chris has spent the past 3 years at the forefront of 360VR production in Japan, producing and directing 360 contents for clients…


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